Humm Kombucha brand development and packaging design.
Kombucha Mama was selling five to eight cases a week at Whole Foods. With the rebrand, in a month those sales skyrocketed to 75 to 80. “This happened over night,” said Jamie Danek, founder. “Humm is the number two seller of kombucha drinks in convenience stores.”
Excerpt from The Source, April 22, 2015
Custom glass designed to support the brand's spirit.
"It's all about energy in a bottle." -Jamie Danek, Co-Founder Humm
Senior Art Director / Designer:
• Logo design
• Label design & art direction
• Bottle design
• Apparel designs
• Website art direction
• Vehicle wraps
• POS, tap handles, stickers
Paul Evers, Angela Reid
TBD Agency of Bend